Wearables: Driving user outcomes in the Digital Age - the next leap
Wearables: Driving user outcomes in the Digital Age - the next leap
To push for the mass adoption of wearables beyond the historical growth rate of the tablet market – to about 9 million Dutch consumers in the next five to eight years – would involve leaning on some key drivers. In our view, these action points would yield the greatest benefits.
The 5 second rule - Our research has shown that the user centered design on applications for smart watches should cater for user-centric outcomes within 5 seconds, as users are unlikely to hold their wrist up and look at their watch for more than a couple of seconds.
Contact us
Follow us
