Organisations in the Netherlands are struggling to make their contribution to the sustainable development goals (SDGs) of the United Nations concrete and to include it in their strategy. Commitment from the top and new technologies can contribute to the realisation of the SDGs.
In addition to the traditional return on investment (ROI), a new customer metrics is now relevant to determine the success of a company: return on experience (ROX), according to the tenth edition of PwC's Global Consumer Insights Survey (GCIS) of 21,000 online consumers in 27 countries.
Dutch CEOs are optimistic about economic growth, but they are also concerned. Not only about developments that affect their market, but also about the economic, political and social environment in which they operate.