Livestock feed producer postpones international growth due to uncertain global economy

Case Study
March 23, 2023

An international livestock feed producer launched a new strategy a few years ago. That included plans for growth through acquisitions mainly outside Europe. But first the Covid-19 pandemic and then the war in Ukraine caused a great deal of instability in the various markets, And in the company’s own country there’s also the ongoing debate about nitrogen deposition. The reduction in livestock numbers will directly affect the business's financial performance.

Revised strategy

The management decided to revise the strategy. The company scaled down its acquisition aims outside Europe and is now focusing more on local growth and cooperation within the supply chain.

Operational restructuring

Our experts in strategy and operational restructuring helped the company with this rapid turnaround. To do so, we first utilised data to calculate what the impact of this shift would be on the organisation.

Improvements in the supply chain

We then worked together to ensure that this was carried out as efficiently as possible and that we could immediately make improvements to the existing structure and supply chain. In doing so, it was important for the company to remain sufficiently resilient to be able to switch back to its envisaged ambitions when times get better.