Megatrends

Megatrends, what are they and how do they affect you? Here you will find all our views bundled together into our distinctive outlook on what megatrends mean for the present and the future. We wish to take part in the wider discussion and are eager to understand how these megatrends and the collisions among them will reshape our economic and commercial landscape. What are consequences for our clients, for us and for the community?

Demographic changes

While population growth in the Netherlands is decreasing, there will be an additional billion people in the world by 2025.

Shift in economic power

The shift in economic power will have a large impact on growth potential for companies and the countries in which future investments will be made.

Rapid urbanisation

Cities are becoming increasingly more important in the global economy. In addition, metropolitan regions in which cities seek cooperation to achieve higher competitiveness and to cope with the challenges that they face have an increasingly prominent role in our society. Municipalities, companies, education and health care institutions will have to take this into account.

Climate change and resource scarcity

Growth in global population and prosperity also increases the demand for natural resources such as water, energy, minerals / metals and food.

Technological change

A wave of new technologies is emerging. Many of these technologies have already generated a great deal of discussion. Examples include the implementation of artificial intelligence, application of nanotechnology, utilisation of the possibilities involving big data and the roll-out of 3D printing.